Introduction
Apply tags lets an automation add one or more tags onto a device when it runs. It's the action half of the tag-automation-monitor loop: a trigger fires, the automation applies a tag, and that tag can then trigger other automations or group policies.
Apply Tags
In the action's Step configuration, you'll see a searchable list of all tags in your organization.
Search or scroll to find the tags you want to apply.
Check the box next to each tag you want this action to apply.
To create a tag that doesn't exist yet, click + Create new tag and name it inline.
Click Save.
💡 TIP: Applying a tag can itself trigger another automation via the Tag Applied trigger. Plan your tag-based automations carefully to avoid unintended chains.
Multiple tags can be selected in a single action. If you need to apply tags conditionally, configure separate Apply tags actions with different Conditions rather than stacking everything in one action.
ℹ️ NOTE: Applying a tag that's already on the device has no effect and won't re-fire the Tag Applied trigger.
Conditions
The Conditions section lets you restrict when this action runs based on device attributes or the outcome of a previous action.
See Action Conditions for the full reference on condition types, operators, and values.
Additional Options
Expand Additional options for action name, failure behavior, output variable assignment, retries, and the enabled toggle.
See Actions Overview for the full reference on additional options available on every action.
FAQ
Can I apply a tag that doesn't exist yet? Yes. Use + Create new tag directly in the action dialog. The tag is created immediately and added to your organization's tag list.
Will applying a tag trigger the Tag Applied automation trigger? Yes, if an automation uses the Tag Applied trigger and is scoped to that tag, it will fire. Deleting a tag does not fire the Tag Removed trigger, but applying one via this action does fire Tag Applied.
Who can configure this action? Any technician with permission to create or edit automations. Tag visibility in the picker follows your organization's tag settings.
What if the automation tries to apply a tag to a device that's offline? Tags can be applied to offline devices — the action succeeds immediately regardless of the device's online status. If the tag triggers a downstream automation via the Tag Applied trigger, that device gets queued in that automation and will run when conditions are met.